Marketing Lounge

For marketers by marketers

Content is Eating the World — Contently’s CEO on Winning at Marketing’s New Hotness

Content is Eating the World — Contently’s CEO on Winning at Marketing’s New Hotness

When Contently launched in 2010, it was a dwarf among giants. The fledgling firm set out to help brands tell their stories more fully by…

Marketing LoungeMar 24

How Mobile Marketing Automation Should Not Be Used

How Mobile Marketing Automation Should Not Be Used

Looking back into a post about What Is Mobile Marketing Automation and a second part to it on How To Understand Mobile Marketing Automation…

Oleksiy KuryliakFeb 12

How to do Content Marketing and Write Great Subject Lines if You’re Broke and Bad at Writing.

How to do Content Marketing and Write Great Subject Lines if You’re Broke and Bad at Writing.

Content marketing can be a fantastic way to generate leads.

Marketing LoungeJan 10

Content Curation: The Biggest Benefits.

Content Curation: The Biggest Benefits.

Marketing LoungeJan 10

2016 UX Design Trends

2016 UX Design Trends

“Experience” might qualify as the most influential buzzword of 2015 — especially when modified by “user” and “customer.”

Marketing LoungeJan 10

Google Says You Need Expert Writers: Content Standards From the New Search Guidelines

Google Says You Need Expert Writers: Content Standards From the New Search Guidelines

If you’re in the world of SEO, copywriting, or inbound marketing, it’s likely that you’ve already heard about Google’s release of the…

Marketing LoungeDec 28, 2015

18 Quotes from mobile marketing influencers.

18 Quotes from mobile marketing influencers.

Giveaway Signs that You’re a True Mobile Marketer

Oleksiy KuryliakDec 21, 2015

11 Ways to Drive Sales With Content.

11 Ways to Drive Sales With Content.

Marketing LoungeNov 20, 2015

Growth Hacking is for Smart Marketers — Not Just Startups.

Startups live and die by their ability to drive customer acquisition growth. Of course many startups are doomed to failure and can’t grow…because they never reach product/market fit. But even with product/market fit, traction is tough. Startups are under extreme resource constraints and need to figure out how to break through the noise to let their target customers know they have a superior solution for a critical problem. ¶ Breaking through the noise is very difficult when well-entrenched companies have the resources to dominate traditional channels.

Marketing LoungeNov 12, 2015

Do You Know What Your Marketing Is Doing?

Do You Know What Your Marketing Is Doing?

One of the most important drivers of your business are Marketing teams. Want it or not, but you have to admit — there is no income and…

Marketing LoungeNov 11, 2015

Content Marketing

30 Best Content Marketing Blogs & Newsletters

30 Best Content Marketing Blogs & Newsletters

Anyone can fancy themselves a “content marketer” or a “social media expert.” On the internet, there’s a lot of junk out there coming from…

Marketing LoungeDec 16, 2015

Six Content Marketing Predictions for 2016.

Six Content Marketing Predictions for 2016.

One of this year’s most popular articles highlighted six of my predictions for content marketing in 2015.

Marketing LoungeDec 2, 2015

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